Danish homewares brand Søstrene Grene will open a new store on the upper mall in Overgate, Dundee tomorrow, Friday 16th August at 10am…with a significant number of shoppers expected to be queuing in advance of the doors opening!
Customers can expect a curated selection of design-led items at budget-friendly prices, including interiors, craft & hobby items and lifestyle products.
To mark the occasion, Søstrene Grene has invited the public to join in the celebrations on the opening day, gifting the lucky first 100 customers with a voucher for a free large, tufted rug worth over £60 and a canvas tote bag filled with an exciting selection of products. Guests will also be able to enjoy entertainment from live classical string musicians Nova Quartet and ballet dancers, as well as light refreshments.
Commenting about the opening, Malcolm Angus, Centre Manager, Overgate says;
“We are delighted to be welcoming Søstrene Grene to Overgate. This is a significant new retail addition to the centre, and to Dundee.”
“Located on the upper mall, Søstrene Grene will offer an ever-changing range of design classics, inspired by Nordic origins and stylish affordable living.
“We would encourage everyone to arrive early for The Grand Opening in Overgate on Friday 16th August at 10am – the response has been phenomenal and it will be an exciting occasion with lots of surprises in store!”
Inspired by the Danish concept of ‘hygge’, Søstrene Grene creates a sense of warmth and comfort in both their shopping experience and product selection. The store's distinctive labyrinth-style layout invites visitors to explore the product range in a peaceful, relaxed setting, enhanced by soft lighting and classical music.
Known for its signature Scandinavian aesthetics and affordable price points, the Dundee store is set to become an exciting addition to the city. The store will see weekly product drops including kitchenware, crafts, seasonal décor, furniture, mini-home items for children, as well as a selection of Danish-inspired food and drink.
Overgate Dundee (Scot) (Freehold Co) Ltd
The Overgate Centre, Dundee is owned and managed by Legal & General, the largest commercial property company in the UK.
