IN RESPONSE to requests from a number of local companies, on December 10, Angus Council business team is to host their second breakfast meeting, which will be about the use of social media channels such as Facebook, Twitter and LinkedIn.
Angus Business Breakfast: Social Media – can it work for your business? starts at 8.15am on Wednesday, December 10 and is being held at the Links Hotel, Montrose. This free, two-hour event will focus on the business benefits of social media, as well as providing information, ‘how-to’ tips and practical advice.
“Social media is a top priority for many Angus businesses,” said Alison Smith, Head of Economic Development, Angus Council. “Last month, at our first Angus Business Breakfast, we asked companies what they would like support with and the overwhelming answer was ‘social media’.
“As a direct result, our second Angus Business Breakfast will focus on social media, including how to decide which form of social media is best for your business and ways to use this new method of promotion and communication to target existing and potential clients.”
The Angus Business Breakfast on 10 December will include an overview of social media’s business opportunities by Alison Henderson, Chief Executive of Dundee & Angus Chamber of Commerce. This will be followed by case studies by Mackays, a highly successful local company who use social media to engage with customers and consumers, and Forster Energy Solutions, who will be sharing their views on the benefits of LinkedIn and Twitter. In addition, the award-winning Castleton Farm will be discussing their website and how they use TripAdvisor to benefit their business.
During the Business Breakfast, there will be discussions about how to use analytics and metrics to assess social media presence, while experts from Dundee & Angus College, Business Gateway and Dundee & Angus Chamber of Commerce will be on hand to provide information on Social Media training and support. There will also be information about how to communicate through social media channels, along with opportunities to learn how other local businesses have gained the necessary skills to benefit from the social media revolution.
“Used correctly, social media can be a highly effective business tool,” continued Alison Smith. “The Angus Business Breakfast on 10 December is an excellent opportunity for businesses of all sizes across Angus to learn how to harness the power of social media.”
To register for the free Angus Business Breakfast on 10 December, visit www.businessangus.com.
