SPAR Scotland highlights new deals on STV


12th November 2020

SPAR Scotland, the leading convenience store group in Scotland, is back on Scottish TV screens from 16 November 2020 with its latest advertising campaign.

The most recent adverts highlight the great value available in SPAR stores the length and breadth of the country.

Following the success of SPAR Scotland’s advertising campaign on STV in January and September; the new stream of adverts will be hitting Scottish TV screens on 16 November 2020.

Running until 29 November 2020, the latest advertising campaign will be visible on four 20 second adverts running at peak viewing times on STV over a two week period.

Promotions from SPAR Scotland will focus on nine key deals from leading brands including: Golden Wonder, Walkers Doritos, Barr’s Irn Bru, Coca Cola, Magners, Tennent’s, Kopparberg, Kellogg’s, Birds Eye and Aunt Bessie’s.

Colin McLean, CEO at CJ Lang and Son Ltd, said: “We hope to grab shoppers’ attention by having leading brands available in our SPAR stores at great value prices. We know our customers expect to see value in our stores, which is why we have invested in these market leading promotional offers with these primary brands.”

Alongside the TV slots, SPAR Scotland will be supporting the advertising campaign via a social media campaign, in-store radio and in-store POS.

SPAR Scotland is a family owned Scottish wholesale and convenience business.

CJ Lang & Son Limited

CJ Lang & Son Limited is Scotland's largest independent retailing and distribution company. We have been based in Dundee since 1919, we provide award-winning service to almost 300 SPAR stores throughout the whole of Scotland.

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