International Ecommerce Workshop: Attracting International Customers using SEO and Social Media | Dundee and Angus Chamber

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International Ecommerce Workshop: Attracting International Customers using SEO and Social Media

Date & Time

Tuesday, Jun 11, 2019 at 09:30 - 12:30

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Do you already have an ecommerce website and are looking to grow your international sales through trading online? Make an impact by giving your international digital marketing skills a boost with help from our experts.

Join this practical workshop to learn how to use effective Search Engine Optimisation (SEO) strategies for your website. You’ll also learn how to develop social media channels for an international audience.

Learn from our experts

How search engines work

Google
Non-Google

How search engines compare

International SEO – Google, Yahoo, Bing, Baidu, Yandex and more

Insights and analytics

Using data to improve your site’s effectiveness
Understanding analytics in the context of digital marketing
Interpreting and acting on analytics information
Tracking, customer engagement and sources

How to improve SEO
Ranking factors
Social media

Impact of social media on customer engagement
Generating referral traffic
Effect on SEO
User generated recommendation
Engaging with customers

As a result of attending this workshop, you will have a clear understanding of what you need to do to be successful in international markets.

This event is run in cooperation with Tay Cities Partnership and Fife Economy Partnership.

FOR MORE INFORMATION OR TO BOOK PLEASE CLICK HERE

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