CJ Lang & Son signs deal with iconic brand Hovis®

Published

17th June 2021

Hovis, the iconic 135-year-old, well-loved British bakery brand, has signed a partnership with CJ Lang and Son Limited, the wholesaler for SPAR Scotland.  The deal will see Hovis's core range of products, as well as its Scottish Mothers Pride® brand, stocked in a significant number of SPAR stores in Scotland.  The range is available from 14th June.

Thomas Pook, National Account Manager commented: “With 135 years of baking experience, Hovis produces much loved bread and bakery products. Scotland is an important market and we are delighted to be launching in SPAR Scotland today and increase our distribution across the SPAR estate. This allows more consumers to have access to our tasty range of Hovis products as well as our Mothers Pride Scottish Plain brand.”

Richard Collins, Trading Director for SPAR Scotland added: “We’re absolutely delighted to have signed this partnership with Hovis.   This is a brand that is truly iconic and is instantly recognisable to our customers.  We’re especially excited to be bringing Mothers Pride Scottish plain bread to our stores that we know our customers will enjoy.”

The Hovis range of products is available in selected SPAR Scotland stores from Monday 14th June, subject to availability.

C J Lang & Son Limited

SPAR Scotland is the largest symbol group in Scotland with over 300 convenience stores across the country. Scottish based means we are focused on the Scottish market and can provide you with the best package to develop your retail business to your local needs. Our one stop shop of producers and retail services is fully backed up by outstanding operational organisation.

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