Volpa joins forces with The ARCHIE Foundation

Published

19th February 2016

Volpa joins forces with The ARCHIE Foundation to make some Bucket Trail noise

Tayside PR and Marketing agency, Volpa, have added their support to the region’s largest mass participation public event, Oor Wullie’s Bucket Trail. The trail will see the City of Discovery invaded by over 50 individually designed, equally as mischievous, Oor Wullie sculptures this summer.

The award winning agency, whose client rosta includes many of Scotland’s biggest and most popular tourist attractions, will be working with organisers The ARCHIE Foundation, along with partners Wild In Art and DC Thomson, to provide some cunningly good publicity to the art project that hopes to raise crucial funds needed to create a state of the art twin operating surgical suite at Tayside Children’s Hospital at Ninewells in Dundee.

As well as providing PR support for the project, Team Volpa will have their very own Oor Wullie sculpture, whose customised design has already been the subject of many office debates.

Tricia Fox, Volpa’s Founder, is looking forward to bringing some Volpa magic to the unique project:

“We are all very excited about working with The ARCHIE Foundation, Wild In Art and DC Thomson to help Oor Wullie – and his bucket – shine in Scotland’s sunniest city. It’s a fantastic project, the first of its kind in Dundee. We’re delighted to have the chance to help. He’s somewhat of a Scottish icon and, with 2016 being his 80th anniversary, he’s someone of whom every living generation in Scotland will have fond memories.”

The trail-brazing Oor Wullie sculptures will all be beautifully designed by local and national artists, as well as the odd celebrity. They will take to the streets of Dundee and greater Tayside for 10 weeks this summer. As the summer comes to a close in September, all the sculptures will be auctioned off with all proceeds going towards The ARCHIE Foundation’s appeal for £2 million towards the new twin operating surgical suite at Tayside’s Children Hospital.

Event organisers are currently encouraging Tayside businesses both locally and on a national level to get involved and sponsor one of the unique sculptures, urging them not to miss the chance to be involved in what will be the most exciting mass-participation event of the summer. Those who have already confirmed their sponsorship include Dundee’s Apex hotel, John Clark Motor Group, Avian and Barnetts Volkswagen.

Tricia continued:

“Not only is this a great moment to raise awareness of the amazing work The ARCHIE Foundation is doing for the Tayside region, but this is great opportunity for local artists, businesses, schools and communities to get involved and demonstrate their support, very publicly, by being part of a project which will contribute to the economic, cultural and social life of the area.”

Dundee is the latest city to benefit from the successful Wild In Art sculpture projects, which have previously seen giant cartoon Gromits in Bristol, GoGoGorillas in Norwich and SuperLambBananas in Liverpool.

To find out more about Volpa visit www.volpa.co.uk

To find out more about Oor Wullie’s Bucket Trail, visit www.oorwulliebuckettrail.com

To discuss sponsorship, contact Neil Cooney on 07960162223 or neil@archiefoundation.org.uk

For further information about the work of The ARCHIE Foundation, visit www.archiefoundationhome.org.uk

Volpa joins forces with The ARCHIE Foundation to make some Bucket Trail noise

Tayside PR and Marketing agency, Volpa, have added their support to the region’s largest mass participation public event, Oor Wullie’s Bucket Trail. The trail will see the City of Discovery invaded by over 50 individually designed, equally as mischievous, Oor Wullie sculptures this summer.

The award winning agency, whose client rosta includes many of Scotland’s biggest and most popular tourist attractions, will be working with organisers The ARCHIE Foundation, along with partners Wild In Art and DC Thomson, to provide some cunningly good publicity to the art project that hopes to raise crucial funds needed to create a state of the art twin operating surgical suite at Tayside Children’s Hospital at Ninewells in Dundee.

As well as providing PR support for the project, Team Volpa will have their very own Oor Wullie sculpture, whose customised design has already been the subject of many office debates.

Tricia Fox, Volpa’s Founder, is looking forward to bringing some Volpa magic to the unique project:

“We are all very excited about working with The ARCHIE Foundation, Wild In Art and DC Thomson to help Oor Wullie – and his bucket – shine in Scotland’s sunniest city. It’s a fantastic project, the first of its kind in Dundee. We’re delighted to have the chance to help. He’s somewhat of a Scottish icon and, with 2016 being his 80th anniversary, he’s someone of whom every living generation in Scotland will have fond memories.”

The trail-brazing Oor Wullie sculptures will all be beautifully designed by local and national artists, as well as the odd celebrity. They will take to the streets of Dundee and greater Tayside for 10 weeks this summer. As the summer comes to a close in September, all the sculptures will be auctioned off with all proceeds going towards The ARCHIE Foundation’s appeal for £2 million towards the new twin operating surgical suite at Tayside’s Children Hospital.

Event organisers are currently encouraging Tayside businesses both locally and on a national level to get involved and sponsor one of the unique sculptures, urging them not to miss the chance to be involved in what will be the most exciting mass-participation event of the summer. Those who have already confirmed their sponsorship include Dundee’s Apex hotel, John Clark Motor Group, Avian and Barnetts Volkswagen.

Tricia continued:

“Not only is this a great moment to raise awareness of the amazing work The ARCHIE Foundation is doing for the Tayside region, but this is great opportunity for local artists, businesses, schools and communities to get involved and demonstrate their support, very publicly, by being part of a project which will contribute to the economic, cultural and social life of the area.”

Dundee is the latest city to benefit from the successful Wild In Art sculpture projects, which have previously seen giant cartoon Gromits in Bristol, GoGoGorillas in Norwich and SuperLambBananas in Liverpool.

To find out more about Volpa visit www.volpa.co.uk

To find out more about Oor Wullie’s Bucket Trail, visit www.oorwulliebuckettrail.com

To discuss sponsorship, contact Neil Cooney on 07960162223 or neil@archiefoundation.org.uk

For further information about the work of The ARCHIE Foundation, visit www.archiefoundationhome.org.uk

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